This interesting article was in the Wall Street Journal today, titled “Google Slowly Moving Away from its “Addiction” to M&A Earn-Outs”. An interesting thought, but hardly believable. While I am sure that Google’s leaders have realized that they may have paid a little too much in some earn-out structures because they found out they were actually paying for their own goodwill, which accelerated the target’s success when taken under Google’s umbrella, I believe that this model will continue to be the favored structure of the M&A deals in the internet and tech space. Of course, this is because the main assets being purchased in most cases are IP-intensive - i.e., hard to value without performance-based results. Start-ups in this space just don’t have a track record to pay an up-front lump sum. Still, I realize where Google is coming from on this position, and there is certainly a case by case balance to be found between cash/equity payments and earn-outs, when the milestones reached for those earn-outs are difficult to discern between the target’s success and the goodwill of the purchaser.
(On another note, I have decided to start using the photography of my sister, an extremely talented photographer, for pictures on this site. She has taken amazing photographs from all over the world, and I would like to share them with the IP Prospective readers. I hope you enjoy them as much as I do. For her entire catalog, see her site at Captured by Leslie.)
Ian McClure is a former corporate & securities and intellectual property law attorney with
Trevor M. Blum is a former Associate in the Chicago-based, valuation practice group of Ocean Tomo, LLC., an intellectual property (IP) consultancy. Additionally, he provided instrumental research support to Intellectual Property Exchange International, Inc., an IP exchange start-up. Trevor holds a B.S. from Indiana University and is currently an MBA candidate at the University of Cambridge, focusing on international business and finance. His interests also include entrepreneurship, economics, and informational visualization. He enjoys running and cycling in his free time. Trevor seeks to bring a transnational business perspective to the blog. 
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